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Sales Performance Dashboard
Shuxin Xue Work Sample · Simulated data for illustrative purposes only
Today
Yesterday
Last 7 Days
Last 30 Days
Last 90 Days
This Year
All Time
Custom Range ↗
Core Metrics
Total Revenue
$482,310
↑ 18.4%vs prev period
Orders
6,847
↑ 12.1%vs prev period
Avg. Order Value
$70.45
↑ 5.6%vs prev period
CPA
$14.22
↑ 3.2%vs prev period
ROAS
4.95×
↑ 9.8%vs prev period
Website Traffic
128,450
🌐
↑ 22.3%
CVR
5.33%
🎯
↑ 1.4pp
Avg. Engagement Time
3m 42s
↑ 8.1%
Add to Cart
18,240
🛒
↑ 14.6%
Begin Checkout
10,820
💳
↑ 11.2%
Revenue Trend
Channel Performance
Top 5 SKUs
Product
Revenue
Orders
AOV
Share
Product Analysis
Conversion Breakdown
Filter by product to drill into device, demographic, and geographic performance
Product:
By Device
Conversions by Device
Cost by Device
Clicks by Device
By Demographic
Conversions by Gender
Conversions by Age
Conversions by Household Income
By Geographic
Conversions by State — Heatmap
Total: 8,647 conv.
Low
High
Conversions by State
Top 8
Conversions by City
Top 5